On September 15, 2009
Google “Fast-Flips” News Media Into 21st Century
Just as I was posting about Google’s many recent product upgrades and tools for publishers, the search giant one-upped me by announcing an even bigger story — that it will for the first time start sharing revenues with its news partners via its new Fast Flip interface. Fast Flip addresses one of the industry’s biggest online problems, and that is reading newspaper sites is a drag. The New York Times, the Washington Post, the Wall Street Journal websites, to cite three examples, all take too long to load, and recently they’ve all gotten even slower. This has to do with various page elements, including images, many of which are ads that slow down the page-load time, regardless of what kind…
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