ModusLink 2: Holiday Highlights Retailer/Supplier/Consumer Collaboration
As its works with retailers and suppliers in managing worldwide logistics, ModusLink – which provides supply chain services for technology companies — has a real-time view of how retail is evolving. In the first of a two-post interview, Lorcan Sheehan, senior vp of marketing for ModusLink, noted that the evolution of vanilla products, designed by manufacturers but tailored to retailer specification, are providing the basis for flexible supply chains that can readily adopt to changing demand. In this post, he discusses how the beginnings of economic recovery are impacting the movement of holiday seasonal merchandise and, from a broader viewpoint, how current circumstances are impacting the relationships between retailers and suppliers as supply chain partners. Today, supply chains that are…
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