On November 13, 2009

Best Buy Spins Its Wheels in the Digital Movie Download Game

Best Buy is jumping into the digital movie download game, but getting between entrenched gladiators Netflix and Blockbuster would be a waste of time — and a waste of resources. The first problem here is, like Blockbuster, Best Buy is trying to graft a millennial model onto its 20th-century business. As shown by the closing of its closest rival, Circuit City, brick-and-mortar general interest tech stores are dying fast. Blockbuster closed thousands of stores earlier this year – and it, unlike Best Buy, is actually known for movies. The second issue is online competition from streaming sites, official media portals and content aggregators. The Netflix audience has remained steady since Blockbuster Online arrived two years ago, namely because it had…


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