On November 24, 2009
Verizon Victory Over Sprint Follows Defeat of AT&T in Legal War Over Ads
Verizon (VZ) is kicking ass right now in the 3G coverage advertising war, having seen its ads prevail against legal challenges by both Sprint (S) and AT&T (T). The National Advertising Division of the Council of Better Business Bureaus just ruled that Sprint should stop advertising its service as “America’s most dependable 3G network,” after Verizon challenged its ads. NAD rules on disputes between advertisers over the truthfulness of their claims.
0 Comments