On November 25, 2009
Black Friday Monitors See Big Discounts, Intense Competition
So, what should retail observers look for on Black Friday? Retail Eye Partners bills itself as a leading independent equity research and consulting firm but its claim to fame is the 40,000 store visits principals Lisa Walters and Sapna Shah have put in over the past three years, the company asserts, the intention of which has been to establish depth of knowledge that helps them provide early reads on retail prospects. Doing all that legwork, and watching a lot of pre-event advertising has allowed them to form some definite ideas about what will influence Black Friday. Not all their conclusions are conventional. For example, Walters disagree with the statement that the season hasn’t produced any real hot items. Sure, it…
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