On January 29, 2010

Contradiction and Paradox Are the Spice of Business

Measurement, metrics, and accountability are everything. Except when they aren’t.
Yes, I contradict myself. No, I don’t mind. Contradiction and paradox are reality in business as in life. As soon as you develop a general rule, you find exceptions.
And I have posted here both the magic of metrics, and do we undervalue marketing we can’t […]


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