On September 14, 2009

Sorrell to Ax “Ludicrous” Back-Office Ops at 5 Largest Ad Agencies

WPP chief Martin Sorrell is planning layoffs in the back offices of his five largest ad agencies. he said, “We have five (advertising) agencies. It is ludicrous that you don’t have a common back office. It is the same business…Those people who can’t get their mentality around it, probably in the end, will have to go.”

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