On January 24, 2011
Why Vitaminwater’s Renegade Marketing Staff Doesn’t Care Who Thinks Its Drinks Aren’t “Nutritious”
A UK watchdog group has ruled that a Vitaminwater ad is misleading because people would not expect a "nutritious" drink to have the equivalent of up to five teaspoons of added sugar.
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On January 24, 2011
Can Immelt Serve Both Obama and GE?
President Obama's appointment last week of GE Chairman Jeff Immelt as chairman of his board of outside economic advisers poses an interesting and fundamentally important question: Can the CEO of an American global company chair a panel that…
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On January 24, 2011
The Weekly Dispatch: A New Hiring Indicator, Credit Offers in the Mail, and Obama’s Big Speech
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On January 24, 2011
MBAs Don’t Really Care About Social Responsibility, Study Shows
MBAs profess to care about issues of social responsibility and corporate ethics. But a new study shows that when it comes to choosing jobs, their priorities are very different.
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On January 24, 2011
Listening to Prozac: What an Antidepressant Without “Anorgasmia” Is Telling Us
The FDA's approval of a new antidepressant that has no sexual side effects can be taken as a criticism of the drug industry for paying no attention to the sex problems its products create.
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On January 24, 2011
Frequent Fliers: What to Expect this Year
The airline industry raked in the profits, mostly due to charging extra fees. What can business travelers expect this year?
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On January 24, 2011
Find the Revolution Before It Finds You
Ray Davis, president and CEO of Umpqua Holdings, is one of my favorite CEOs. That's not because he's brash, colorful, or combative — he's none of those things. But over the last 16 years, he's done something few…
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On January 24, 2011
If Your Company Went Out of Business, Would Anyone Notice?
Here's the real message: If your customers can live without you, eventually, they will.
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On January 24, 2011
Google Gives Small Businesses $500,000 In AdWords Spend
Thanks to Google, five small businesses now have rather large advertising budgets. The search giant announced late last week that it's given five firms $100,000 each in "AdWords spend," along with free consultations and wireless service.
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On January 24, 2011
What the President Should Say Tomorrow
Dear Mr. President, the nation's entrepreneurs are counting on you tomorrow night. Want to use your State of the Union speech to lay out a plan for real economic growth? Here's what you should say.
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