On March 29, 2010
Growing Your Business: 5 Tips From the Founder of Foursquare
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
As founder of the Internet’s hottest startup, Foursquare, Dennis…
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On March 29, 2010
Install a Treasure Trove of Open-Source Software with Just a Few Clicks
What's a PC without OpenOffice? Firefox? TrueCrypt? ZeuApp makes it a snap to install those and nearly 80 other open-source/freeware programs.
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On March 29, 2010
Home of the Future: Solar Roof, Batteries Included
Ever since the recession knocked out the home building market, the solar industry has focused on putting solar panels on older houses. But it actually makes more sense to install solar on new construction, a fact that KB Home, one
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On March 29, 2010
Why an Ad Agency’s Contest to Find “The World’s Greatest Salesperson” Simply Won’t
OgilvyOne's competition to find "The World's Greatest Salesperson" -- who must sell a red household brick via YouTube to win -- unintentionally says more about the agency than it does about its respect for the sales process.
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On March 29, 2010
iPad iBookstore Welcomes Self-Publishers, Turns Kindle Into No-Trick Pony
Amazon Kindle lost round one against the Apple iPad. According to VentureBeat, electronic self-publishing distributor Smashwords has reached a deal to have its books available through the Apple iPad iBookstore. Worse, it promises higher royalties and availability as soon as
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On March 29, 2010
Now Departing: Midwest Airlines Cuts Ties with Delta
The last commercial ties between Midwest Airlines and its previous owner will be cut on June 7 when its frequent flyer partnership with Delta will end. It's not a surprise to see this relic from a previous life disappear. In
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On March 29, 2010
Chinese Investors Buying Troubled West Coast Hotels, Cheap
The Los Angeles Marriott Downtown sold to China-based Shenzhen New World Group Co. for $63 million, the latest in a string of distressed and foreclosed hotel sales to Pacific Rim investors. In previous fire sales, the W Hotel in San Francisco and L'Ermitage
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On March 29, 2010
iPad Sells Out: Smart Apple Marketing Boosts Product Demand
On Saturday morning Apple customers noticed something: Preordering or reserving an iPad now wouldn't get you one on launch day, April 3. Many critics are saying it finally proved the outstanding demand for Apple's "magical" machine. However, as my BNet
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On March 29, 2010
4 Optimization Roadblocks & How to Remove Them
We work with lots of companies that are interested in optimizing their conversion rate, and reaping the financial rewards that come with higher conversion and increased marketing efficiency. But, some clients don't increase their conversion rate after subscribing to our
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On March 29, 2010
Are You Indispensable? A Review of “Linchpin” by Seth Godin
In his book — Linchpin: Are You Indispensable? — Seth Godin poses a challenge: Take your gift, whatever it is, and use it to change the world. Linchpin by Seth Godin starts with the basic premise that everyone should work…
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