Why Defense Contractors Don’t Need Protection

On March 24, 2010

Why Defense Contractors Don’t Need Protection

The decision by Northrop Grumman and its European partner Airbus to not bid on the Air Force's new aerial tanker because they felt it was biased towards Boeing has led to charges of protectionism by France especially. The defense contracting


On March 24, 2010

The Sales Boosting Logic of the P.S.

image of the written word P.S.

The P.S is one of those clichés of copywriting. It seems like every sales page has one.

Maybe you think it’s outdated. Maybe you think it’s unnecessary.

Until you learn the logic of why it works.

So before we…


On March 24, 2010

Want Real Strategy? Mind the Damned Gap

Mind the gap. It’s written all over the London tube (subway). They mean the gap between the trains and the platform.

Mind the gap. It should be written wherever somebody is doing strategic planning for small business. It means that…


On March 24, 2010

Capitalism and Social Good – The New Double Bottom Line

Before we dive in, it is important to note that my background is traditional for-profit ventures and my bachelors degree is in accounting. Last year I created a non-profit with two other people and I have been learning about non-profit…


On March 24, 2010

Are Face-to-Face Meetings Valuable?

Last year, the Harvard Business Review conducted a study. 95% of the respondents judged in-person meetings to be critical to long-term business relationships.
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On March 24, 2010

There’s Nothing Virtual About the VDI Vendor Wars

There's no hotter market in high tech this year than virtual desktop infrastructure, and you don't need sales and unit shipment statistics to prove it. No, the best measurement of VDI's hotness is the sudden flurry of