On October 27, 2011

How Audiences Can Help Speakers Succeed

The audience plays a big part in a speaker's success or failure at an event. If you're going to see someone speak or give a presentation, follow these ten tips to help your speaker out, and to be sure

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On October 27, 2011

Euro Debt Deal Built on Magical Thinking

All kinds of miracles need to happen to make this scheme work--including the fact that someone needs to come up with $150B to make Europe's banks solvent.

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On October 27, 2011

Small Biz Resource Tip: Convert

Convert

Convert is a fun and useful app, especially for global business owners or world business travelers who need to know the currency conversion of whatever country they’re in. And it’s not just for money. If you’re still a little…

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On October 27, 2011

Marketers, Calculate Your Talk-Listen Ratio

There is an old adage that we have two ears and one mouth and should behave in proportion — listening twice as much as we speak. Some communications experts argue that this is an understatement and that we should adopt…

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On October 27, 2011

How To Get Your Emails Opened

Is email marketing part of your marketing strategy? If so, I bet you’ve pondered long and hard about how to get your emails opened.

Much of the problem you face is that, ultimately, the success of your email is determined…

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On October 27, 2011

Three Things You Need to Know about the State of Employee Engagement

So are employees remaining in jobs they may not like because they have to or do they like where they are? Perhaps it is a little bit of both.

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On October 27, 2011

Investors Punish Amazon for Investing in Disruptive Growth

On Tuesday, Amazon.com reported third-quarter earnings that fell far short of Wall Street's expectations. Its earnings were down 73% from the quarter a year earlier and it missed the analysts' consensus estimate of $0.24 per share by nearly a dime.…

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On October 27, 2011

All-Nighters Won’t Fix Europe

I remember pulling all-nighters at college. Two minutes after scribbling the conclusion to my essay I'd trot around to my tutor and read it out. I can't say, though, that my last-minute, desperate efforts were particularly good. Work that I'd…

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On October 27, 2011

Claim It! Own It! now Promote It!

It’s time your brand got out from behind that inspiring advertising slogan and actually stand for something. A large part (and I would argue) the most important part of your brand is your positioning. Where can your brand take the

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