On October 25, 2011
Good Risk Management Means No Buck-Passing
We've all experienced buck-passing. In customer support, for example — each time dialing a new number and grinding your way through the options. This wastes time for users and damages corporate reputations. Yet, nobody dies in buck-passing — right?
Tragically,…
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On October 25, 2011
Customer Defections Wallop Netflix
Unexpectedly high customer losses for Q3 sent Netflix stock into a tailspin in after-hours trading Monday, driving share prices down more than 30 percent overnight. The online video and DVD-by-mail provider lost 800,000 customers during the quarter…
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On October 25, 2011
Small Biz Resource Tip: TransparentBilling.com
Today’s small businesses use outsourcing more than ever to get projects done. Whether you’re hiring a marketing consultant, design freelancers or an attorney on an as-needed basis, keeping track of billable hours can take away valuable hours that could…
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On October 25, 2011
How to Sell a Deal that Seems Too Good to Be True – with Jeff Sexton (5:14)
In this video interview, expert copywriter Jeff Sexton explains how to sell a deal that seems to good to be true. The key, he says, is to be transparent about what the seller gets out of it - and add
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On October 25, 2011
Steve Jobs’ Surprising First Business Venture
Before starting Apple, Jobs and fellow electronics enthusiast Steve Wozniak had another business idea.No tags for this post.
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On October 25, 2011
Untangling Groupon’s Actual Performance
Even after the SEC had its say, Groupon's reported numbers are a tangled mess that confuse its actual performance. Here's a look with some of the bigger knots undone.
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On October 25, 2011
Devise Your 2012 Sales Strategy — in 2 Cups of Coffee or Less
It's about that time again. You're looking at 2012 with a skeptical eye. Here's a tool to help you de-mystify the coming year and plan for the future in less time than you'd think.
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On October 25, 2011
Online Businesses Are Really User Interface Businesses
It's hard to get people to come to your site -- it takes marketing and a good understanding of search. But even if you can get people to come, if things don't look right they won't buy.
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On October 25, 2011
Happiness May Be One Phone Call Away
What nagging task could you get rid of just by picking up the phone?
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