5 Steps to Creating a Call to Action

On September 30, 2011

5 Steps to Creating a Call to Action

Why do you have a Website for your small business?

Sure, a big goal is getting the attention of your ideal client and letting them know what you have to offer. And getting your name out there is always good…


On September 30, 2011

Getting the Most from Your R&D in China

Companies intent on wooing the Chinese consumer are ramping up their local research and development efforts. In the past five years, global fast-moving consumer goods companies have announced plans to pour over $5 billion into R&D in China.

The…


On September 30, 2011

What Do Women Want? To Stop Worrying

By Rieva Lesonsky

Are you marketing to women? Then take note: A surprising new study by the Boston Consulting Group and reported in Marketing Daily found that women are more worried about their financial situation today than they were…


On September 30, 2011

What Do Women Want? To Stop Worrying

By Rieva Lesonsky

Are you marketing to women? Then take note: A surprising new study by the Boston Consulting Group and reported in Marketing Daily found that women are more worried about their financial situation today than they were…


On September 30, 2011

Seven Ways to Avoid Competing On Price

Wal-Mart likes to be considered the low-price leader -- but a new study shows customers no longer think it's true. Here are some tips for dodging the low-price trap.No tags for this post.


On September 30, 2011

Seven Ways to Avoid Competing On Price

Wal-Mart likes to be considered the low-price leader -- but a new study shows customers no longer think it's true. Here are some tips for dodging the low-price trap.No tags for this post.