The Psychology of Prices & Percentages in Promotions
What’s a more persuasive offer in a headline — “25-50% off” or “up to 50% off”?
According to Marketing Experiments‘ Yoda-smart Dr. Flint McGlaughlin, when shown an X-Y range of numbers in an ad, most people will revert…
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What category do I place professional development such as conferences, workshops, etc.?
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schedule c
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Improve Your Bottom Line With Audience Engagement
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how can I add an existing user as a bookeeper
I'm trying to help my wife with her bookkeeping and would like to connect our existing accounts or at least connect my account to her as a bookkeeper.
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SBA And CompTIA Reach Out To Small IT Firms
An agreement aimed at strengthening outreach efforts and expanding small business development for small businesses in the information technology industry has been signed by the U.S. Small Business Administration and the Computing Technology Industry Association (CompTIA).
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SBA And CompTIA Reach Out To Small IT Firms
An agreement aimed at strengthening outreach efforts and expanding small business development for small businesses in the information technology industry has been signed by the U.S. Small Business Administration and the Computing Technology Industry Association (CompTIA).
…
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Passing the Managerial Hat
A few years back I watched a movie called The Stepfather. Until the final five minutes of gore, it’s a wonderfully constructed psychological thriller. The title character is a man who is forever searching to fulfill his vision of the…
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3 1/2 Reasons Why Online Marketers Should Attend Tradeshows
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