Category: Latest News

On May 6, 2010

How to Sell Without a Sales Pitch

image of lemonade stand

When you’re about to launch a new product or service, you need some buzz.

Sure, you can use your blog to mention your plans a few times leading up to the launch. You’ll probably ask some fellow bloggers…


On May 6, 2010

The Governance Challenge: A View From the Boardroom

In the post-Sarbanes-Oxley world, board members face multiple challenges that they must address if they are to fulfill their fiduciary duties. Having a former top corporate executive and experienced board member address these challenges provides a wonderful


On May 6, 2010

How to Set Winning Prices

Pricing can be a minefield. That's why many otherwise-savvy companies default to following their competitors. In a new book, two Wharton professors explain why businesses must make innovative pricing a priority.
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