Best Buy Plays Holiday Trick in Halloween Promotion
Most retailers are so worried about the end-of-year holidays that they seem to have steamrolled Halloween, but not Best Buy. Okay, they haven’t really steamrolled Halloween, but retailers aren’t paying it the respect they once did. Just a couple of years ago, retailers planned major promotions looking to boost sales of costumes, beer, snacks and scary movies as more adults became interested in celebrating the eve. While stores still mount plenty of Halloween displays, major retail promotions already are focused on getting the biggest share possible of the commerce culminating in the December holidays. Heck, Walmart alone seems to be readying a new promotions just about every week. On Sept. 30, it announced its 100 Toys for $10 initiative and…
0 Comments