On November 8, 2009
Brand Booster 21 Day 7: Unique Selling Point or Positioning Strategy
This proposition absolutely sets you apart from the competition. In many cases it eliminates the competition all together by virtue of positioning.
Determine what it is about your company that works.
One of your biggest goals in the branding process is establishing a place inside of the customer’s mind. At this point, you have […]
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