On September 20, 2009

Content & Copy: Bring Those Goals Together for Better Results

Those who believe that content and copy (i.e. “copywriting”, using words to sell) are two separate entities have this to say:
“Providing content on your website is for the purpose of information and not necessarily to sell a product.”
“On the other hand, writing copy is definitely to sell products to potential customers.”
If you think […]

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