On December 2, 2009
Cyber Monday 2009 Post Mortem: Items Per Order Benchmarks
Coremetrics has released some benchmark data in its Cyber Monday Report (.pdf) which breaks down Black Friday and Cyber Monday 2009 metrics vs. 2008 for retail as a whole and various industries.
Highlights from the study:
Cyber Monday sales were 24% higher than Black Friday this year
Cyber Monday items per order were 10% higher than Black […]
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