On November 1, 2011
                
             
                  
                        
                           
                      
                                                                
                               
                               
                               
                                
                                                            How to Improve Your Google AdWords PPC Text Ad Copy – with John Marshall (7:22)
In this video interview, Internet marketing pioneer John Marshall explains how to write more effective text ad copy for your Google AdWords PPC campaigns. The problem, says Marshall, is that the business owner is usually too close to their business
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