On August 24, 2009
It’s National ‘Pick On McDonald’s’ Week
In the mood for “talking smack” about McDonald’s? Join the club. Carl’s Jr. spent last week dissing the Big Mac and McDonald’s new Angus burger, and now Burger King is “trash-talking McDonald’s Double Cheeseburger.” It’s mostly a size war; both rivals say McDonald’s makes puny products. CKE Restaurants, which owns Hardee’s and Carl’s Jr., says the new McDonald’s Angus burger is a copycat product, as CKE chains have sold comparable premium burgers for years. Furthermore, said CKE Restaurants CEO Andrew Puzder, the Carl’s Jr. version “has 24 percent more meat than McDonald’s Third Pounders, yet costs the same,” while the Hardee’s version has the same amount of meat but costs less. “Don’t believe the McHype,” CKE said in a press…
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