On October 19, 2009
Personal Rejection is an Illusion
A comment to last week’s post “Do You Believe in Rejection? Too bad.” elicited a comment so completely in error, and is so dangerous to success in sales, that I’m rebutting it here before it does any serious damage. Frequent SalesMachine commenter JacquesWerth writes: That a prospect hangs up on you is not a textbook definition of rejection. It’s merely one type of rejection, which happens during less than ten percent of contacts the average salesperson makes. Most salespeople would not have much of a problem if rejection was limited to that ten percent. However, it is during most of the other contacts they make when more serious rejection occurs. The most frequently occurring rejection is when the prospect’s response…
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