On September 1, 2009
Red Roof Inn Looking to Upgrade
I read a blog post about how Red Roof Inns are going all chi-chi la-la and trying to upgrade their image. (I guess the one-cent rooms were a little premature.) The new style, dubbed “NextGen,” is debuting in Beaumont, Texas. The economy chain is also making a pretty sweet deal for franchisees of the new brand, including a $50,000 credit, no royalties and reduced marketing and reservation fees for the first seven years. While I commend Red Roof Inn and any other budget motel upgrading or remodeling (the average nightly rate is $59) one of the main worries for people staying at budget motels is security. How safe is the property? A quick search brings up several Red Roof Inn crime scenes in the…
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