On August 18, 2009

Shoppers Still Cling to Staycation And Sew-it-Yourself

News that a number of economies around the world are emerging from recession doesn’t seem to have rubbed off on domestic consumers. Does this mean British Shoppers have adopted a sort of self-imposed frugality? This week, Japan announced it had grown GDP in the first three months of the year. This follows similar news from France and Germany. Yet, in the UK there is little sign of a sustained upswing. It appears shoppers are staying away from the high street altogether or spending less when they are there. When they do spend, it is on value goods or articles where there is some element of self-production. The spirit of do-it-yourself seems to have found a home in the lives of shoppers…

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