On October 22, 2009
Supervalu Right to Pump up Save-A-Lot
Supervalu plans to double its number of discount Save-A-Lot stores to 2,400 units across the country, in a move that is likely to attract an increasingly thrifty consumer looking for good deals. The company is in a five-year plan to complete the rollout. BNET Retail colleague Mike Duff recently lauded Save-A-Lot for being the “supermarket of the future.” And this future-looking move by its parent company could ensure that it holds on to this status. Part of this strategy is to place Save-A-Lot stores in regions where Supervalu operates other, more traditional chains that might own a larger market share. For example, Jewel-Osco makes up the majority of its Chicago area units. Shaw’s is a strong New England chain. Albertsons…
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