On May 6, 2010
Sorry, Jon Meacham — Reporting Doesn’t Need Newsweek to Survive
On "The Daily Show with Jon Stewart" last night, Newsweek editor Jon Meacham made a case for what would be lost if Newsweek went away, a timely topic as The Washington Post looks to sell it. But print and reporting
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On May 6, 2010
Sales Quiz: Can You Convert this Prospect to an Opportunity?
The prospect has asked you to write a detailed proposal. Do you do it? Or do you walk away from the "opportunity"?
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On May 6, 2010
4 Reasons Carl Icahn Won’t Win His Genzyme Takeover Battle
Billionaire activist investor Carl Icahn wants Genzyme (GENZ) CEO Henri Termeer removed from the board of his own company, according to an SEC filing, but he will likely fail in that attempt. The takeaway for managers is that when it
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On May 6, 2010
Developing Your Brand Idea
Last month when we posted 3 Steps to Better Brand Building we received a lot of email asking us to write an article specifically about branding as it applies to a retail business. First, a reminder: the basics of…
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On May 6, 2010
The Draft Legislation That Could Make the Privacy Problem Worse
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On May 6, 2010
How to Sell Without a Sales Pitch
When you’re about to launch a new product or service, you need some buzz.
Sure, you can use your blog to mention your plans a few times leading up to the launch. You’ll probably ask some fellow bloggers…
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On May 6, 2010
The Governance Challenge: A View From the Boardroom
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On May 6, 2010
General Election? It’s a Hostile Takeover Bid.
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On May 6, 2010
How to Set Winning Prices
Pricing can be a minefield. That's why many otherwise-savvy companies default to following their competitors. In a new book, two Wharton professors explain why businesses must make innovative pricing a priority.
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On May 6, 2010
Attraction Marketing: How to Stand Out
Upcoming Event: Birth of a New Guru
How do some CEOs become recognized experts in the media, in their industry and with their customers? And does this kind of attention help you take your company to the next level?
On…
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