On April 22, 2010
Microsoft Researcher Cormac Herley: Frequent Password Resets are a Waste of Time
In a recent Boston Globe story Cormac Herley says that the time cost of forcing all these frequent password changes far exceeds the current cost of actual cybercrime.
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On April 22, 2010
Holding Social Media Marketing’s Feet to the Fire
Accountability is essential for any company that wants to be successful. Without it, there is no way to know whether what you're doing is working or could be done better. In the competitive world of Internet retailing,…
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On April 22, 2010
How Customer Segmentation Can Unravel CRM
One of the great things about CRM is that it allows you to discover who your best customers are -- and not just who the best ones are on a regular basis, but who are best over…
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On April 22, 2010
And One Way NOT to Boost Brain Power
A study of 11,000 adults concludes that commercial brain training programs don't work, so save your cash and focus on free, natural ways to boost brain performance.
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On April 22, 2010
Did Google Buy a Mysterious Startup to Build a Mysterious Cloud Device?
A new Google acquisition suggests that the search giant is looking around for something new -- like a cloud-centric mobile device with custom chip.
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On April 22, 2010
How Much is Customer Loyalty Worth?
Sainsbury CEO Justin King predicted a future of loyalty data haves and have-nots. Here are five ways of analysing and applying customer information cleverly to join the ranks of the 'haves'.
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On April 22, 2010
Add An RSS or Twitter Feed to Your Product Detail Pages
Want your Twitter feed to show up on your product detail pages? How about adding related videos from YouTube?
Recently, I was shopping on Skateboard.com when I discovered that the site doesn’t only offer related products on its product…
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On April 22, 2010
10 Ways to Mark Earth Day at Your Company
April 22, 2010 marks the 40th anniversary of Earth Day, an event designed to inspire awareness and appreciation for the environment. Many businesses may also wish to use the press coverage surrounding the day to…
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On April 22, 2010
Outsourcing — Enough To Remove Yourself Completely
Today I interviewed Tyrone Shum from Mass Outsource — actually it was my first video interview and it was pretty cool. I know I’ll do more of these because it is nice to…
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