On May 24, 2011
Marketing Tech by Gender? Sure, Why Not? It Works
As Barnes & Noble shows, marketing technology by gender can work, but only if you get beyond stereotypes to what men and women want.
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On May 24, 2011
With the Chevy Volt, GM Is Actually Building Cars to Meet Demand — For Once
Increased production on the automakers new electric car could be viewed cynically, given GM's past. But this time everything is different.
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On May 24, 2011
This Dove Ad Isn’t Racist — but Unilever’s Overseas Skin-Lightening Business Is
The debate over a lone Dove ad in the U.S. is trivia next to the overtly racist thing that Unilever does intentionally: sell skin-whitening products in Asia.
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On May 24, 2011
Small Biz Resource Tip: Sage Peachtree 2012
You may already be familiar with Sage Peachtree products, a variety of business management tools to help small businesses manage accounting, inventory and more. Sage just announced a new and improved version of Peachtree 2012 with even…
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On May 24, 2011
The Best B-Schools For Getting A Job
No, it wasn't Harvard, Stanford, or any of the other elite MBA schools.
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On May 24, 2011
Why Paying “Talent” A Lot Doesn’t Work
Google spends 500K-plus per employee. But here are two reasons why this strategy doesn't produce excellence.
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On May 24, 2011
Facebook Tells Drug Companies: No More Ignoring User Comments
Drug companies will be required to interact with users on Facebook after Aug. 15 when the social network will stop allowing drug companies to ban comments from their fan pages.
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On May 24, 2011
4 Ways to Be the Boss That Your Business Needs
It's not just you, the struggling entrepreneur, anymore. You've got a team behind you. And it's up to you to manage it. Here's how to start acting like the boss your employees need.
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On May 24, 2011
5 Obvious Referral Opportunities that People Miss
Most people let their chance to "make the ask" fly by because they don't recognize the opening. Don't make that mistake again.
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On May 24, 2011
Early Entrepreneur Tips I Didn’t Believe Were True (But Now Know Better)
Before I launched FamiliesGo! I spent the better part of a year talking to people, reading articles and blogs, and taking classes on starting and running a business. I heard a lot of the same advice over and over. Sometimes…
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