News Feed Optimization: 14 Ideas To Get Noticed In Facebook
If you caught our last post, you’ll recall that Facebook uses an algorithm it calls EdgeRank to determine which pieces of content a user should see in his/her default News Feed. This is important to ecommerce marketers, because…
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Five Time-Saving Tips for Updating Web Content
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8 Tricks of the Trade Show

Whether you're attending your first trade show or you 50th, these tips will help your company stand out and succeed.
Some companies who think of trade shows as an expense…
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automatic rename
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How to Choose the Right Copywriter for YOU
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Calling All Java Developers: Elastic Path is Hiring and Win a Canucks Jersey
It’s the third round of the playoffs and the Canucks are hot like fire! Here at Elastic Path, we are so excited about the Stanley Cup playoffs and want to make sure you are supporting our amazing Vancouver…
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Can You Make Your Team Smarter?
Featured Guest: Anita Woolley, assistant professor of organizational behavior and theory at Carnegie Mellon University and coauthor of the forthcoming HBR article What Makes a Team Smarter? More Women.
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Jack Covert Selects – Obliquity
Obliquity: Why Our Goals are Best Achieved Indirectly by John Kay, Penguin Press, 240 pages, $25.95, Hardcover, April 2011, ISBN 9781594202780
Obliquity. It’s a peculiar name for a book, and the title may in fact…
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