On April 11, 2011

The Good Advice That Killed My Conversion Rate

image of man with ideas

How would you like to sell more of your products or services … without increasing your traffic?

If that’s your goal, then you need to improve your conversion rate. Which is a very wise goal — I know I’m…


On April 11, 2011

Put Your Customers on Stage

On occasion, I moderate and facilitate customer events for a variety of firms. Some are cutting-edge global high tech; others are classic B2B service providers. A few are entrepreneurial start-ups desperate for closer ties with their early adopter clientele. Without…


On April 11, 2011

3 Last Minute Tax Apps for the iPhone

There's about a week to go before you need to file your taxes. In the spirit of the season, here are some tax-related apps to make it through yet another April.
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On April 11, 2011

3 Last Minute Tax Apps for the iPhone

There's about a week to go before you need to file your taxes. In the spirit of the season, here are some tax-related apps to make it through yet another April.
No tags for this post.


On April 11, 2011

Is Your Green Marketing Misleading?

By Rieva Lesonsky

If you’re marketing your business’s products or services as environmentally friendly, you’d better watch out. According to the latest Cone Green Gap Trend Tracker survey, Americans strongly disapprove of companies whose green marketing efforts are less…


On April 11, 2011

Is Your Green Marketing Misleading?

By Rieva Lesonsky

If you’re marketing your business’s products or services as environmentally friendly, you’d better watch out. According to the latest Cone Green Gap Trend Tracker survey, Americans strongly disapprove of companies whose green marketing efforts are less…


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