On April 6, 2011

Zoom In, Zoom Out Decision Making

Buy zooming in and zooming out, says Harvard's Rosabeth Moss Kanter, managers can calibrate the right perspective needed to make a decision.
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On April 6, 2011

How to Be Consistent in Marketing Efforts

For those of us with seasonal temperatures, the winter months are usually calmer than the others, partly because the weather is so bad. Many of us take the first few months of the year to recuperate from the busy holiday…


On April 6, 2011

Dish Scoops Up Blockbuster for a Pittance

Blockbuster -- once the king of video rentals -- has reached an ignoble end. The carcass of the once-sterling company has been snatched up for nothing, for its bones. Dish Network announced on Wednesday that it was


On April 6, 2011

Why New Orleans Is the Coolest Start-up City in America

Everyone in New Orleans has a Katrina story, and those tales are typically tinged with loss, frustration, and grief. Five years after the storm, you still hear them, of course, and you still see evidence of the devastation that killed…


On April 6, 2011

Should We Advertise with Al Qaeda?

Another BNET blog claims that the politics of a media outlet isn't important. Is so, why not advertise anywhere?
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On April 6, 2011

Privacy Policy Option For Small Businesses Announced

The average small business customer may not give much thought to privacy when dealing with a firm.  Or the customer may even feel he or she's safer than usual, since a human being, and not some error-prone system, is more…