On April 4, 2011

Why I Appreciate Starbucks

Howard Schulz, the CEO of Starbucks, is not an empty suit.

It's not just that Schulz doesn't favor suits (at the talk I heard him give last week, he was wearing a cardigan sweater) but also that he has…


On April 4, 2011

Experience Marketing, Take Two

110-MccrackenG111.jpgRecently, Molly Young went to the mall with her Dad. Here's how she remembers the trip.

We passed two chocolate boutiques and a place called The Art of Shaving on our way to the pants store, which was packed with


On April 4, 2011

Are You an Introverted Boss?

Every time I've taken a Meyers-Briggs test, I score high on the introversion scale. As an introvert, I enjoy being by myself. I sometimes feel drained if I have to be in front of large groups of people…


On April 4, 2011

Three Ways to Prioritize a Long List of Ideas

The other week I was helping the leadership team of an intriguing startup in Shanghai grapple with an interesting question: What's next? The company's core offering was coming together nicely, but it knew that long-term success required developing new products,…


On April 4, 2011

Cutting Costs Without Cutting People

One of the biggest mistakes that companies made during the recent crisis was the mass laying off of people to cut costs. Subsequent stock price performance proved its unpopularity with investors while numerous studies over the last decade…


On April 4, 2011

Want to Become a Wildly Rich CEO? Don’t Go To Harvard.

If it sometimes seems like all CEOs come fromàHarvard, Stanford, and Wharton,àit's not just you:àNew research does confirm that those three schools churn out a relatively high number of CEOs....
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On April 4, 2011

First Day Jitters

Each day, Inc.'s reporters scour the Web for the most important and interesting news to entrepreneurs. Here's what we found today.

Ten challenges for Larry Page. The Google co-founder is taking over as the CEO today, a position former CEO Eric…