On March 3, 2011

4 Steps to Surviving a New Job

Whether you're just starting out, climbing the corporate ladder, or job hopping, starting a new job is scary stuff. Here's a foolproof action-plan for getting through it with flying colors.
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On March 3, 2011

The Science of Email Marketing

Test tubesIn my previous two blog posts in this series, I wrote about how to build an email list and retain those email subscribers; both were based on an eBook from Lyris called the Bionic List Building Guide.  This third…


On March 3, 2011

How Nokia and Microsoft Can Make It Work

Through the late 1990s Motorola led. It missed the change from analog to digital, though, and over the last decade, Nokia grew to become the No. 1 cellular handset maker. During the last several years, the tide


On March 3, 2011

Missed Customer Loyalty Opportunities

One of the goals often cited for implementing CRM is an improvement in customer loyalty. That sounds like a logical objective, and knowing more about your customers and the history of your interactions with them certainly helps


On March 3, 2011

Could Your Independent Contractors Get You in Trouble?

 

 

By Maria Valdez Haubrich

Since the recession began, small business owners have been turning more and more to independent contractors. There are many reasons why this is a good move: It saves money (you’re not paying a salary…