On December 14, 2010

Wikileaks’ Defenders: Hacktivists or Herd?

I think I am not alone in the experience of being forced, as a student in the 1970s, to read Shirley Jackson's short story The Lottery. And the fact that this chilling tale remains a curriculum mainstay, even…

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On December 14, 2010

Dear Taxpayer, Congratulations! You’ve Won Your Money Back

Perhaps one reason why lotteries are so popular is that people quite like the idea of winning. Investing their hard earned dollars in a ticket buys people a few minutes of their time imaging what it would be like to…

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On December 14, 2010

Google’s Newest Patent: The Browser Search Highlight Button

Google may get sued for patent infringement, but it continues to put together a portfolio of basic web patents, now including the common search highlight all button.

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On December 14, 2010

How to Make People Give a Damn About Your Business

image of Claire Danes in Romeo and Juliet

There’s been a lot of talk about “story” here at Copyblogger lately. Actually, they’ve been talking about story for about four years, but you might not have realized it.

As a content marketer, or even just a blogger who’s…

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On December 14, 2010

Ecommerce Merchants – 5 Ways to Prevent Fraud

Fraud is big business and something every ecommerce merchant must deal with on a daily basis. There are lots of tools and tips you can use to help your business fight against fraud and I have outlined a few of

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On December 14, 2010

Get Your Social Media House in Order for 2011

Have you lost site of your social media strategy? Now's the time to refocus and get a plan in place for the new year.

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On December 14, 2010

4 Top Employers for Social Media Professionals

The Social Media Marketing Series is supported by Webtrends Facebook Analytics, which provides comprehensive tracking and measurement solutions to help you maximize your ROI. To keep up with Webtrends Social products, follow its <a rel="nofollow" href="http://blogs.webtrends.com/blog/category/best-practices/social-media?source=Display&details=Q42010_Mashable_SupportedPost_FB"…

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On December 14, 2010

Man Fired for Failing to Pee on Demand

A 16-year employee of the Michigan Department of Transportation was fired for failing to urinate on demand.

Ron Koonter, a building maintenance electrician, was asked to produce a urine sample for a random drug test conducted October 25. He said he…

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On December 14, 2010

Does the Kindle Tell You Something About Your Pricing?

While I tend to think pricing too low is one of the most common mistakes in small business, there’s still something to be said for finding the pricing sweet spot.

Sometimes elasticity works. For example, in…

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On December 14, 2010

Pfizer’s Illegal Drug Promotion Had a “Kick Ass” Affect on Sales, Charts Show

A court ruling that dismisses all but two plaintiffs from a massive lawsuit against Pfizer (PFE) contains a galling lesson: Illegal sales promotions in the drug business are very, very effective.

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