On September 7, 2011

Successful Start-ups: 3. How to Develop a Clear Unique Selling Proposition (USP)

In part 3 of a series, Dr. Wilson explains what a Unique Selling Proposition (USP) is, and why just as important to information-only sites (that don't sell anything) as well as e-commerce and B2B sties. Here's how it fits in

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On September 6, 2011

Innovation Lessons From Detroit

Author and Detroit native Josh Linkner shares poignant lessons in spurring change from the unfinished story of Motor City's slump and comeback.

The City of Detroit has had more ups and downs than the most pampered…

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On September 6, 2011

5 Tips for Getting More Video Views

Justin Nassiri is the founder and CEO of VideoGenie, a company that helps brands gather, moderate and track customer contributed video. Prior to founding VideoGenie, Justin served as…

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On September 6, 2011

An Introduction to Willpower

Another Labor Day has passed, but your labor never ends… our work is never done. And while it may not seem that way, we all have more to give. More accurately, we can all give of ourselves…

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On September 6, 2011

Volatility in Management, not Markets, Gets Groupon to Hold Its IPO

Groupon supposedly will postpone its IPO because of market volatility. But CEO Andrew Mason's memo excoriating critics of the company seems a more likely reason.

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On September 6, 2011

5 Things a Small Business Absolutely Must Do on Facebook – with Marty Weintraub (9:27)

In this video interview Facebook marketing expert Marty Weintraub explains how a small business can get started on Facebook, once they've set up their initial Facebook Page. Weintraub explains exactly how to find interested people, engage them, and get them to 'Like'

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