On April 5, 2010
Who Does JPMorgan CEO Jamie Dimon Think He’s Kidding?
Jamie Dimon's annual shareholder letter is a study in how not to restore the public's trust in financial institutions
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On April 5, 2010
Why the iPad is Bad for Innovation but Good for Business
The iPad is designed to encourage consumption, not creation, and on that front it succeeds with flying colors.
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On April 5, 2010
Ad Agencies Soon Extinct? (Funny Video)
A video from a major ad agency explaining why advertising doesn't work any more.
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On April 5, 2010
Look for New Business Opportunities to Arise from iPad Use
Unless you live under a rock, you've probably heard that the iPad is now out. It's captured nearly all of the buzz throughout the tech industry for the past week at least, and developers are scrambling like made to release…
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On April 5, 2010
Study: Online Video Ads Not Testing Viewers’ Patience
As you've surely noticed, television ads serve a lot of purposes not intended by advertisers, giving people the perfect opportunity to grab a snack, use the restroom, or check out a couple minutes of Antiques Roadshow. But people haven't hit…
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On April 5, 2010
Ask us here
How can I delete everything and start over?
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On April 5, 2010
iPad’s Limited Functionality Offers Advertisers a New Utopia of “Safe” Content
If Apple's iPad is a device that encourages the passive consumption of content, and makes the creation of elaborate new content difficult, then advertisers will love it. That's one possibility of the new advertising world presented by the tablet device.<div
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On April 5, 2010
Coty’s Message in a Bottle: Keep Growing, One Celebrity Scent at a Time
Coty Inc., the global leader in mass market fragrances, is pushing for more growth with two hot selling celebrities: Céline Dion and Kimora Lee Simmons.
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On April 5, 2010
Classic Business Blunder: Book Publishers Living in the Past
The former CEO of the world's largest book publisher is not afraid to predict that the book business model is teetering on the edge of severe cratering. What's to save publishing from the grasping tentacles of the iPad and Kindle?<div
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On April 5, 2010
Conversion Conference West 2010: Counting Down
We're doing a quick post today to make sure everyone is aware of the Conversion Conference West happening May 4th and 5th in San Jose, California, USA. It's a brand-new conference that is sharing space with the eMetrics Marketing Optimization
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