4 Ways To Send a Customer Back to Last Viewed Product

On October 9, 2009

4 Ways To Send a Customer Back to Last Viewed Product

A Get Elastic reader asked an interesting question this week regarding the tips included in Continue Shopping Means What? article, which recommends you direct a inform a customer where the “Continue Shopping” link leads from the cart summary page. The reader wanted to know, technically, how you can determine the last page the customer was viewing. [...]
On October 9, 2009

Employee-Customer-Employee: Closing the Feedback Loop

Organizations with the most loyal customers not only measure and monitor employee interactions with customers, but also share that feedback with employees. This creates a closed-feedback loop that allows customer-facing staff members to understand the impact of their interactions on customers, enabling them to improve those interactions over time.
On October 9, 2009

Redefining the Value of Cloud

One of the biggest challenges in today's rapidly evolving cloud computing market, if you're an aspiring vendor, is how to clearly differentiate your offerings in an increasingly competitive environment. This is especially difficult because of the Web's knack for sucking the value out of everything it touches.
On October 9, 2009

The 10-Step CV Overhaul

I have had the doubtful pleasure of sifting through several thousand CVs over the years, looking for the people we need to interview. In tough times like these, you need your CV to stand out. You are only as good as you appear on your CV. Here are my ten rules for a good CV. Follow the format. If the employer wants your information in a certain way, provide it that way. If you can not be bothered to format your experience, the employer will not be bothered to interview you. Avoid mistakes of substance, style, fact, grammar, spelling and layout. A sloppy CV makes for a very easy decision: goodbye. Check, check and check again before submitting your CV....
On October 9, 2009

GE And Rolls Royce Must Wait To Hear On Second JSF Engine

The 2010 Defense Budget is almost done and one key issue to be worked out is whether to keep funding the second engine for the F-35. GE and Rolls Royce hope that it still continues while the Obama Administration asked that it did not.
On October 8, 2009

Holiday Challenges Continue to Loom, Yet Kmart Adapts the Steidtmann Way

Not long ago, this blog was a bit critical of Deloitte and its chief economist Carl Steidtmann for a less than definitive holiday sales forecast, yet, it’s only fair to note how a statement of his delivered almost a year ago resonates today. Of course, we now have a more definitive statement about the holidays from the National Retail Federation. On Wednesday, the organization released its 2009 holiday forecast, projecting seasonal retail sales to decline one percent this year to $437.6 billion. The organization’s chief economist Rosalind Wells noted that, despite signs recovery had begun to take hold, worries about job security and housing values would suppress spending this holiday season. The NRF prediction contrasts with Deloitte’s for flat holiday...


On October 8, 2009

Sen. Franken Wants to End Tax Deductions on Drug Promotion

Senator Al Franken, D-Minn., has introduced a bill ending tax deductibility for drug advertising and promotion, according to MinnPost.com. This propopsal was previously though to be dead, although President Obama's chief of staff, Rahm Emmanuel, and Sen. Charlie Rangel, D-N.Y., both have sympathy for it.


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