Category: Latest News

On October 12, 2010

Learn to Sell People the Way They Want to Buy with Bryan Eisenberg (4:05)

In this video interview, conversion expert Bryan Eisenberg explains how to increase your sales conversions by categorizing your product selections in creative ways that reflect your customers' actual buying concerns.  He gives examples from women's bathing suit shopping at LandsEnd.com.No


On October 12, 2010

Small Business Optimism Stagnant

The Index of Small Business Optimism gained 0.2 points in September, rising to 89, according to the National Federation of Independent Business.

The Index has been below 93 every month since January 2008 (32 months), and below 90 for…