Category: Latest News

On July 28, 2010

Is Flipboard’s Buzz Bad Timing or Good Marketing?

What do you think? Is this bad timing, a buzz-killing mistake, or artificial scarcity that creates more buzz?

I was in an email conversation recently with the founder of one of the coolest new news apps available on the iPad,…


On July 28, 2010

Take a Trip Together

Want to drive engagement?

Want to really win the hearts and minds of your team?

Take a trip together!

I have worked at the…


On July 28, 2010

Take a Trip Together

Want to drive engagement?

Want to really win the hearts and minds of your team?

Take a trip together!

I have worked at the…


On July 28, 2010

The Beauty of a Sustainable Supply Chain

The new age of sustainability is like a three-legged stool, and over the last couple of weeks I've discussed my ideas for the first two legs, including customers and energy or transportation. The third leg involves products,


On July 28, 2010

Why That Mountain of Leads Is a Molehill of Sales

In the struggle to grow revenues in tighter markets, most companies are pushing their marketing departments to provide greater market coverage and deliver more sales opportunities. Yet statistics reveal that an astonishing 79 percent of leads generated


On July 28, 2010

13 Ways to Better Monetize Your Blog Posts

There are millions of blogs on the internet and thousands more are created every day. A lot of these are personal blogs, many are spam blogs (or “splogs”), and a significant number of these are started by people who’ve been…