On February 15, 2011
What Is Your Brand Against?
Companies understand that to be successful they and their brands need to stand for something. This results in bold and principled declarations to the world: "At Acme Amalgamated, we're committed to X. We believe in Y. We care passionately about…
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On February 15, 2011
10 Online Tools and Tips for the Budding Entrepreneur
Scott Gerber is a serial entrepreneur, syndicated columnist, public speaker and author of Never Get a “Real” Job. The content of this post was sourced from the Young Entrepreneur Council,…
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On February 15, 2011
A Better Path to Prosperity
Umair Haque, author of The New Capitalist Manifesto, explains how companies can create real, lasting value.
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On February 15, 2011
Trust Business and Politicians? Yes We Can | BTalk
Podcast: Opinion formers are trusting business and government more than a year ago. So what can you learn about how to build trust for your company?
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On February 15, 2011
Clay Christensen: Why People “Hire” Your Product
Follow your customers home and ask them a question: What job are you hiring my product to do for you? It's the first step toward finding a new way to think about consumer marketing.
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On February 15, 2011
App Store Open to Subscriptions as Long as Apple Gets Its Bite
Apple has announced a new subscription service that will be available to all content-based apps on the App Store. This includes magazines, newspapers, videos, music and more. Apple will process payments and keep a 30 percent share…
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On February 15, 2011
4 Words You Should Never Say
Claiming you don't have time is a lie. Better to tell the truth about why something isn't a priority.
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On February 15, 2011
3 Ways to Motivate Your Team to Land Big Deals
If you want your small business sales team to start landing bigger deals, you've got to make changes where it matters: commission checks.
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On February 15, 2011
Apple Coaches Suppliers to Quit Hiring Kids, Gouging Workers
Apple has cracked down on several of its hardware suppliers following an audit of over 100 facilities, according to a report the firm released Tuesday. Among other things, it made 18 facilities wherein foreign workers had paid…
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On February 15, 2011
Hitler as Art Director: What the Nazis’ Style Guide Says About the “Power of Design”
Design historian Steven Heller talks about how he unearthed the Nazi Party's official design and branding guidebook, which sets rules for virtually every flag and insignia Hitler used.
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