On March 16, 2011
5 Situations That Demand You Hire a Professional Copywriter
A couple of weeks ago, one of our guest writers wrote a post about a powerful copywriting technique that can be used to get great results even if you aren’t a professional copywriter.
In fact, we write a…
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On March 16, 2011
Take Back Control of Your Work (and Your Life)
I just got back from the SxSW interactive conference in Austin. I went there to give a talk about fueling sustainable productivity by balancing periods of fully absorbed attention with intermittent renewal.
Peering out into that vast…
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On March 16, 2011
Be Optimistic About a Quick Recovery in Japan
Japan's long history confronting natural disasters and its ingrained national resilience are reasons to believe the country -- the third largest economy in the world -- could recover relatively...
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On March 16, 2011
Top 10 Things You Should Never Say at Work
In this era of political correctness gone wild, the last thing you need is more stuff you can't say or do at work. That's fine; just don't say I didn't warn you.
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On March 16, 2011
Market Your B2C Business With Bizzy
If you haven’t heard, there’s a new geolocation site in town. Bizzy’s service is really very cool, so look them up for your own personal use. But if you own a taste-based B2C company, like a restaurant, bakery, coffee…
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On March 16, 2011
4 Easy Ways To Improve Your Customer Marketing Game
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Whether we’re choosing a…
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On March 16, 2011
The Truth About What It Takes to Be an Entrepreneur
Every so often, someone will come up with a new test designed to tell you if you have sufficient entrepreneurial chops. Resist the urge to take these silly quizzes -- they're fraught with flaws.
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On March 16, 2011
Office Politics for Strong Women: How to Be Assertive and Liked
Research shows assertive women are judged more harshly than men, but a new study offers a way for female businesspeople to use this double standard to their advantage.
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On March 16, 2011
So Sorrry! The Art of the Corporate (Non)-Apology
After its Japanese nuclear plant blew up, Tepco's CEO apologized--but the press jeered. A look at the 9 reasons why corporate apologies often fall short.
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