On November 16, 2009
United Offers a Touch of Class
United Airlines was my Internet destination as I continued sampling travel-planning Web sites for the E-Commerce Times. The first item to catch my eye was an unusual graphic -- neither a 1) plane 2) automobile 3) hotel nor 4) iconic celebrity hawker. Instead it was a stylized drawing of a woman's outstretched leg with a big bow on her ankle.
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On November 16, 2009
Seven Rules for Keeping Your Business Going, Part 1
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On November 16, 2009
Will Plavix Competitor Cangrelor Be a Prince Rather than a Frog for The Medicines Co.?
The Medicines Co., which six months ago stopped two likely-to-fail Phase III trials of antiplatelet drug cangrelor, is out to prove its frog of a drug may be a prince after all.
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On November 15, 2009
Is It Possible to Fund a Business with an IRA?
In this spot in the past we have talked about various ways to fund your small business, especially if you find yourself without a lot of startup capital. Despite Small Business Association (SBA) inducements, banks are clutching their purse strings when it comes to loaning to small business owners, and credit cards are an expensive [...]
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On November 15, 2009
Hypothetical CEO – What Would YOU Do with Facebook?
In the past few months, Collis has hosted two games of Hypothetical CEO. We pick a company or situation, and you place yourself at the helm and form strategies to solve problems, which you then post for all to see in the comments. Our first rounds, looking at Twitter and YouTube, generated some excellent discussion.
As [...]
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On November 15, 2009
What Genentech and Roche Got From Congress for $15M
Genentech and its parent, Roche (RHHBY.PK), paid lobbyists nearly $15 million in 2008 and 2009 as they urged Congressmen to support the biotech industry's interests in the healthcare bill and other legislation. The result, chronicled in the New York Times, is that 42 members of the U.S. House of Representatives put similar or identical statements on the record touting the biotech industry's history of job creation.
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On November 15, 2009
Cash is the Wrong Incentive | BTalk Australia
Offering more cash is not the best way of driving improvements in sales according to Dominic Toledo from The Mint Organisation. He talks about how non-cash incentives helped Audi Australia to drive 56 months of sales growth up to August 2009.
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On November 15, 2009
Brand Booster 21 Day 14: Brand Logo
Your logo is the face of your brand image. It is the first thing that your customer identifies your company with.
Today it is common for people to say that a logo is everything when it comes to branding. This couldn’t be further from the truth. A logo is important in many ways when [...]
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On November 15, 2009
Text Analysis and the Next Generation of BI
Text-based content and information from across the Web are growing in importance to businesses. The need to analyze Web-based text in real-time is rising to where structured data was in importance just several years ago. Indeed, for businesses looking to do even more commerce and community building across the Web, text access and analytics forms a new mother lode of valuable insights to mine.
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On November 14, 2009
How to Customize your PLR Articles the Right Way
Hey there, we’re interrupting our regular scheduled programming (Brand Booster 21) for this important questions and answers about private label rights, or should I say PLR.
Nicole Dean is a super friend of mine and when she offered to write a free article for my blog outlining some questions from me I couldn’t refuse. why?
Mostly because [...]
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