Sepracor Has Stopped Advertising Lunesta, But Sales Still Go Up

On September 15, 2009

Kanye West, Jay Leno and the Scatter Market [Updated]

[UPDATE: "The Jay Leno Show" attracted almost 18 million viewers last night, expanding on its lead-in, the finale of "America's Got Talent," which had 15.2 million viewers in its latter half.] The cliche "Timing is everything" may never have been better illustrated than in last night's appearance by Kanye West on the debut episode of NBC's five-night-a-week "Jay Leno Show." West had long ago been announced as an opening night guest, appearing as a musical act, and not as someone who planned on being on the wrong side of the confessional, with the right Rev. Jay Leno sitting in the other chair. But the duo's discussion of West's legendary diss the night before of Taylor Swift on MTV's Video Music...
On September 15, 2009

Intel Execs Make Surprise Exits Amid Restructuring

Intel, the world's biggest computer chipmaker, said Monday that Pat Gelsinger, who ran Intel's main division, and Bruce Sewell, Intel's top lawyer, are leaving the company. The departures appeared to catch Intel off guard. Gelsinger was scheduled to give a keynote speech next week at Intel's developer forum in San Francisco but now is headed to data storage company EMC.
On September 15, 2009

E-Myth in a Tech Business

Wired.com’s “Marketing Guy” Jim Hopkinson takes a fresh and funny look at marketing trends for in the Epicenter blog, Wired’s technology business news blog. Today he posted an interview with entrepreneur Daniel Odio, co-founder and COO of PointAbout.com. Besides talking tech gadgets (it is Wired, after all), they explore what it means to be an entrepreneur in the tech world.

So if you want to become an entrepreneur, there’s a theory from the book “The E-Myth” which basically says, the baker should not be running the bakery. What they mean by that is, people think, for example, ‘Oh, I love to bake, I should open a bakery!’ But running a bakery is a completely different skill set than baking...

You can read the full story and listen to the podcast at Wired.com.

On September 15, 2009

Winners and Losers in the New Elan-J&J Deal

Johnson & Johnson and Elan have altered their deal to exclude the Biogen drug Tysabri from their pact. J&J will now pay $885 million and for 18.4 percent of Elan, plus $500 million for its Alzheimer's drugs, including bapineuzumab. That acquisition will be the basis of a new J&J unit, Janssen Alzheimer Immunotherapy. The move was predicted by BNET yesterday. Here are the winners and losers in the deal: Winner: Elan. It started with a deal worth $1.5 billion to include MS drug Tysabri and ended with a deal worth $1.4 billion, minus Tysabri -- just 7.7 percent less. Loser: J&J. The company just paid $1.4 billion so Elan and Biogen can keep Tysabri, when previously it was willing to...
On September 15, 2009

7 Steps for PPC Keyword Analytics

If you advertise using pay-per-click, and AdWords in particular, you may use web analytics (or Google Analytics) to track the performance of keywords, and identify ones that perform well. If you don't, you probably should.

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On September 15, 2009

Veoh Parries Universal Music Copyright Allegations

A federal judge in Los Angeles has ruled against Universal Music Group in a copyright lawsuit against online video site operator Veoh Networks, although Universal says it will appeal. U.S. District Judge Howard Matz on Friday dismissed the 2007 suit in which Universal accused Veoh of supporting and inducing copyright infringement.


On September 15, 2009

Retail Sales Rise For First Time In Six Months

The figure of 0.7 percent may not sound like a lot, but in this instance, it's probably a cause for celebration.  The National Retail Federation reports that retail sales finally rose in August, and that's the amount by which they increased on a month-over-month basis.

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On September 15, 2009

Glenn Beck Revenue Halved by Ad Boycott

Advertising revenue on Glenn Beck's Fox News Channel show has dropped by half, from about $1 million to $492,000 a week, according to the group that organized the boycott of his show. Here's a chart of his revenue cliff:


On September 15, 2009

China Trade War Could Affect Food Industry

The U.S. decision to put tariffs on Chinese tire imports could lead to retaliatory measures impacting the food industry. China is not happy about the new tariffs and it's filing a complaint with the WTO -- despite the fact that WTO agreements explicitly allow temporary tariffs in the case of a market-disrupting import surge. China is also investigating possible dumping by U.S. poultry companies, as well as auto companies. The Chinese government said it's looking into "some" companies and whether they illegally sold goods for less than the cost of production, but it didn't specify which ones. The National Chicken Council says the investigation is completely unjustified and was only initiated in response to the tire tariffs. Others in the...


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