On July 6, 2011

Bayer Apologizes for Tweeting: Pharma’s Never-Ending Social Media Nightmare

Bayer's apology for two tweets about Levitra and Sativex shows how pharmaceutical companies have been virtually ringfenced out of using social media to promote drugs.

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On July 6, 2011

Small Biz Resource Tip: Courteous.ly

Courteous.ly

How’s that inbox looking? Too busy to answer emails in a timely manner, but you don’t want to offend anyone? If you use Gmail, Courteous.ly can help you let your customers, vendors, family and friends know how busy…

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On July 6, 2011

Gabe Zichermann, Author and CEO of Gamification Co.

He is an author, public speaker and CEO of Gamification Co., a company that takes games and game mechanics and applies them to the real world to create engagement and solve problems.

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On July 6, 2011

How to Engage the Front Line in Process Improvement

In my last post, I looked at how Toyota engages front-line workers in process improvement and the challenges for other companies that want to adopt their approach. Based on the organizations I've seen, I'm pretty pessimistic that most…

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On July 6, 2011

Do You Reward Results Only, or Also Effort?

The exchange started with this:

Don’t confuse effort with results.

When I read that — looks like it started with Jason Fields, the interface expert for Huffington Post — I liked it. <img style="margin: 5px…

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On July 6, 2011

Why Some People Have All the Luck

Some business builders just seem to have more luck than others. In fact, many of the entrepreneurs and business builders I know say luck is a driving factor in their success.

But luck in business isn't entirely,…

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On July 6, 2011

Companies that Put You “On Hold” the Longest

When it comes to leaving customers on "hold," Continental Airlines is the worst, but many other airlines are not far behind.

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On July 6, 2011

Social Media Lessons from Weinergate

It's clear that social media is an effective marketing tool, but when incidents such as the recent events regarding former Congressman Anthony Weiner occur, it is somewhat alarming for businesses. While the scandal illustrates the power of social media,…

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On July 6, 2011

How One Nasty Online Complaint Hurt My Business

What do you do when a search for your business online reveals something negative that has nothing to do with your company? Here's what Susan DiMezza did.