How to Sell Like Steve Jobs

On July 6, 2011

How to Sell Like Steve Jobs

image of steve jobs

It’s a simple formula.

To convert readers into buyers of your product, you must provide them with:

  1. Jaw-droppingly relevant benefits
  2. Reasons they can give to their spouse

If you can provide your prospects with the reasons


On July 6, 2011

The Real Secret to Personal Productivity

With everyone searching for the secret to personal productivity, you'd think it was a winning lottery ticket or something. Well, today's your lucky day.
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On July 6, 2011

How to Inject Personality Into Your Newsletter, Part 2

After writing about how to write newsletters that people will actually read for this blog, it struck me that one of the big problems with newsletters is that they are deathly boring due to a complete lack of personality.

In…


On July 6, 2011

Trying to Fill “Big Shoes”?

Whether it's Jeff Immelt succeeding Jack Welch or Leon Panetta taking over for Robert Gates, the challenge is to find a new path forward. Here's how.
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On July 6, 2011

07.06.2011 | Inc.com Daily

Mark Zuckerberg most popular on Google+, small businesses still struggling, Amazon launches pet store, and more.

Mark Zuckerberg dominates Google+. According to the New York Times, the Facebook CEO is currently the most popular person (with 35,000 followers) on…