On August 25, 2010
5 Lightweight CMS Alternatives for Small Businesses
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Even in 2010, managing and maintaining a website can be a daunting and complicated…
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On August 25, 2010
How To Write Eye-Catching Headlines that Transform Browsers into Buyers
If you want your headlines to make readers stop in their tracks, pay attention to every word of your copy, and click that “Add…
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On August 25, 2010
5 Reasons Not To Build That Online Community
Trends? “Let’s develop a community,” they say, meaning an online community. Search google for let’s develop a community and you get 23 million hits. You tell me: is there a marketing meeting brainstorming web opportunities that doesn’t include an…
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On August 25, 2010
Hmm. Alaska Air Group May Be Looking to Sell Horizon Air
Horizon Air announced a fairly large shift in its business model this month, and it could be a sign that owner Alaska Air Group is looking to sell the airline.
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On August 25, 2010
Why Markets Are Bearish on Hospitals (Though They Shouldn’t Be)
The recent decline in hospital stocks may have as much to do with healthcare reform as with decreasing patient volume.
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On August 25, 2010
The BP Oil Spill Costume: Tapping Into Public Outrage (or Not)
How does a company make money by mocking BP without coming off as insensitive? One costume supplier is tapping into the public's desire to protest.
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On August 25, 2010
Should You Share Equity With Your Employees?
How to attract loyal and motivated partners to your company -- without forking over a huge chunk of the business.
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On August 25, 2010
Tortoise Versus Hare: Chrysler, Ford and GM Prefer Slow But Steady Auto Sales
August is shaping up to be another solid but unspectacular month for U.S. auto sales, according to the latest couple of forecasts. That probably suits Chrysler, Ford (F) and General Motors, for...
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On August 25, 2010
Back to School: Healthy Foods For School Kids Gaining Traction, But Very Slowly
School-lunch reform, which threatens the interests of most major processed-food makers, is making some headway in serving kids healthier, fresh-cooked meals. But just barely.
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